During the COVID pandemic, usage of food delivery apps like Uber Eats, DoorDash, Grubhub, and Postmates has skyrocketed as people are stuck at home, or at least are now used to ordering in. During this time—especially at the start of the pandemic—many users raised important ethical questions: is it right for me to be using these apps, putting delivery drivers at risk, when I’m trying to avoid getting sick? Would going out to get food be more responsible, or just decrease business for drivers and put more people in danger?

The fact is, these apps have long been ethically questionable—long before the pandemic, all the way back since their conception. Why are these apps so fundematically problematic? Let’s take a deep dive into that question.

PART ONE

introduction

Food delivery apps—and other gig economy apps like Uber and Lyft—are currently trying their best to dodge government legislation like California’s Assembly Bill (AB) 5, which would require them to legally classify their workers as employees rather than independent contractors. (The difference between the two classifications lies in labor and wage policies; for instance, most employers in California need to pay employees for overtime work and provide health insurance).

The apps are instead lobbying for laws like Proposition (Prop) 22, which sought to exempt them from AB 5 by granting an exception for app-based drivers. After pouring hundreds of millions of dollars into a public campaign to urge Californians to vote in favor of Prop 22, it passed in 2020 with 59% of the vote, although it’s now mired in intense legal battles over its constitutionality.

One of the central tenets of the apps’ argument for policies like Prop 22 is that they are just neutral third parties who simply facilitate connections between drivers, restaurants, and customers. Uber Eats’ website advertises delivery driving jobs to workers with the enticing promise of “being your own boss.” However, this claim is far from reality—in truth, these apps are just another example of a technology with inherent politics; a human-created artifact that establishes a power structure between stakeholders who interact with it. Drivers are in fact not their own bosses—the apps’ algorithms are, as they determine everything from drivers’ work options to their pay rate.

But why are gig economy companies lobbying so hard for these policies in the first place? Why are these apps so desperate to push their narrative and avoid classifying their workers as employees rather than independent contractors?

The short answer: it’s because they’re actually unprofitable, and their business model is unsustainable. Apps like Uber Eats and Doordash have, in their entire existence, never been annually profitable. Never. Their usual profit margin for each order is so low that they’re essentially just being subsidized by venture capital. With investors still hopeful about the promise of growth, these companies are desperately competing with each other to establish market dominance and start at least breaking even. To stay afloat, they’re relying on passing the costs of expansion and user acquisition to delivery drivers and restaurants.

This brings us to the big question: should these apps even exist? Is it ethical for these companies to continue trying to grow an unprofitable, unsustainable model that relies on drivers and restaurants shouldering the burdens? Let’s take a look at what those burdens are.

related reading:

On the unprofitability of delivery apps:
"Why Do Food Delivery Companies Lose Money?"
On the story of Prop 22 and what comes next:
"A Judge Declared California’s Gig Worker Law Unconstitutional. Now What?"
On the juxtaposition of apps' promises with realities for drivers:
"Dehumanization Is a Feature of Gig Work, Not a Bug"
On alternatives to the status quo:
"What’s the Most Ethical Food Delivery App Option in San Francisco?"

PART TWO

through the lens of justice: the impacts on delivery drivers

There are many ways to consider the ethics of a situation or decision, but one way is through the ethical lens of justice, which asks if all parties involved are treated fairly, and whether any structural inequities are created or reinforced. Let’s take a look at the ethical impacts of the gig economy business model on delivery drivers, where one of the biggest burdens that delivery drivers have borne arose during the pandemic.

As people sheltered in place during the early stages of the pandemic, usage of food delivery apps skyrocketed. Some of these users raised a question, however: was it ethical to avoid personal risk by instead putting others at risk, just because one had the financial means to do so? There were layers to this question as well—some users reasoned that while it was obviously not ideal that drivers had to expose themselves to COVID, not ordering delivery would put them out of work entirely, creating an arguably worse situation for them.

This was an impossible question for customers, as well as an impossible decision with life-or-death tradeoffs for drivers: should I stay home to protect myself and others, or continue making deliveries even if I’m potentially sick or at risk, because not doing so cost me my livelihood?

But how did this situation become so precarious? Apps’ refusal to provide health insurance for drivers—a cost-cutting decision made legally possible through their dodging of legislation—meant that drivers were left to internalize all of the financial and medical risks on their own. Booming business and increased company revenue during the pandemic were made possible by offloading the costs to others.

Even with significant burdens such as these, in the gig economy model, drivers’ benefits are still relatively low. Having to cover their transportation and maintenance costs (like gas, parking, repairs, and insurance) leaves workers with low wages—often lower than what they would make working a traditional delivery job or a similar role, since traditional drivers for restaurants get a minimum wage plus reimbursements for travel costs.

Prop 22, for instance, promises drivers at least 120% of California’s minimum wage rate, but only applies that to drivers’ “engaged time” (when they are actively completing a service request), so factoring all the time and travel in between, drivers end up earning usually much lower than minimum wage. One study found that drivers for ridesharing apps like Uber and Lyft—which operate similarly to food delivery apps—could earn as low as $5.64/hr, which is nearly only one-third of California’s minimum wage of $15/hr.

Furthermore, black-box wage calculations often rob drivers of pay without an explanation or an effective way to appeal. In 2021, workers in Taiwan held a public demonstration outside of the Ministry of Labor after new salary calculation formulas were deployed by companies like Uber Eats, cutting wages by 10 to 30 percent even as productivity increased.

Even when companies are transparent about their policies, algorithms that maximize delivery efficiency do so at the expense of the safety and wellbeing of delivery drivers. Focusing on guaranteeing super-fast delivery and docking drivers’ pay when they fail to do so—even when delays are caused by factors out of their control, like traffic or longer food preparation times—means that the apps incentivize drivers to drive fast and dangerously, putting themselves and others in unsafe conditions. The salary changes in Taiwan, for instance, exacerbated this problem, increasing the rate of delivery traffic accidents from 1.4 incidents per month to 4 per month.

So is this a fair outcome? As these apps grow, acquiring more users and wielding their social power, drivers are bearing many of the burdens, but are receiving relatively few benefits. Returning to the ethical lens of justice, it’s clear that drivers are not being treated fairly, but what’s even more striking is that this is only another example in a long list of still-pervasive labor exploitation, from agricultural workers not being paid for overtime hours to Starbucks baristas running stores with understaffed crews. Food delivery apps argue that they can’t afford to provide all of their workers with these benefits. But if companies can’t pay for employee health insurance or accident coverage, should we allow them to exist at all?

related reading:

PART THREE

no ethical protocol in sight: the impacts on restaurants

Another similar but equally crucial part of making an ethical decision is to consider the viewpoints, interests, and values of all stakeholders involved. However, food delivery apps have a history of making unilateral decisions in the name of user acquisition and company growth that often end up having hugely negative impacts on restaurants. As apps do whatever they can to attract more users and gain market share, they do this often at the expense of restaurants’ operations and interests, and restaurants are frequently not consulted, notified, or asked for consent.

In an effort to expand their offerings and gain an advantage over their competitors by attracting more users, apps like Grubhub and DoorDash have listed restaurants on their platforms without ever consulting or notifying the restaurant. This practice wasn't even limited to the companies’ early days, when they were trying to gain initial traction—rather, they have been doing this as recently as 2020. As a result, restaurants that had purposely avoided using the apps—either in order to avoid giving the companies control over their delivery services or enabling them to take a cut of their revenue for commission fees, or because they simply don’t want to offer delivery—were shocked to discover that they had been listed on the platforms all along.

Aside from the questionable ethicality and legality of companies forming one-sided business partnerships, these decisions have also caused massive headaches for restaurants, as their menus and pricing are often displayed incorrectly without their input, leading to frustrated customers who are overcharged or whose orders end up getting canceled. (Furthermore, delivery drivers are also often caught in the middle when there are conflicts between restaurants and apps: when users’ orders are contested, drivers suffer the consequences through their wasted time and reduced pay.)

On May 17, 2022, Grubhub launched a promotion offering all users in New York City free lunch, or up to $15 off their order. However, many restaurants found out at the same time that users did, leading to widespread chaos as workers scrambled to fulfill a sudden influx of orders. The day, unsurprisingly, ended in disaster for restaurants, as customers frustrated with the subsequently long wait times canceled their orders en masse, leading to wasted food, time, and money for restaurants.

The root of this disaster lies in the fact that apps simply fail to follow an ethical protocol or consider the perspectives of restaurants when designing and launching promotions like this one. Rather than considering the interests of other stakeholders, the possible outcomes that could result, and planning for worst-case scenarios, they prioritize their own scramble for users and profits.

This incident also illustrates how even after restaurants’ and workers’ labor are used to fuel company growth, when things go wrong, they are the ones who take the fall as well. As a result of the May fiasco, restaurants are still owed thousands of dollars in refunds from Grubhub. Furthermore, when orders aren’t completed or food is cold or soggy, it’s not just the apps who face the consequences. Customers will likely still continue to order through Uber Eats or Doordash—they’ll just choose a different restaurant instead. At the end of the day, there is no accountability for the companies; the consequences of their actions are felt by others instead.

related reading:

On apps’ marketing and user acquisition strategies:
"'We Don't Even Do Takeout': Why, Then, Is This Restaurant on Seamless?"
On the power imbalance between apps and restaurants:
"As Diners Flock to Delivery Apps, Restaurants Fear for Their Future"
On the battle over legislation protecting restaurants:
"Food Delivery Apps Sue New York Over Fee Limits"
On restaurants’ workarounds to reliance on delivery apps:
"Restaurants hate delivery apps like Grubhub and Uber Eats. So they're turning to these alternatives"

We’ve now considered the ethical impacts of this business model on delivery drivers and restaurants. There are many other aspects to take into account, like environmental and urban consequences and other stakeholders like car companies, urban planners, and legislators, but with these considerations alone, it’s clear that it’s not users who are getting free lunches—it’s the apps. As they grow thanks to the exploitation of workers and restaurants, they’re funded by venture capitalists who are desperate for market domination that will get them returns on their investments.

This setup is unbalanced and unsustainable. Will we keep bankrolling an unjust system constructed by companies and VCs acting solely in their own interest? How long will we continue to give them a free lunch?

Created by Julia Camacho for Experiential Ethics (24.133).

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